You're Great at What You Do. Google Just Doesn't Know It Yet.
You've built a solid business. Your customers rate you, your work speaks for itself, and you've got a reputation in your area. But when someone new to the neighbourhood searches for the service you offer, they're not finding you.
That's not a reflection of your skills. It's a visibility problem. And it's fixable.
I help small businesses and tradespeople get found locally online — without the jargon, the waffle, or the eye-watering agency retainers. Your website gets built with local SEO baked in from the start, so you're showing up where it matters: in front of people in your area who are searching for exactly what you do.
What Is Local SEO (and Why Should You Care)?
Local SEO is just a fancy term for making sure your business shows up when someone nearby searches for what you offer. That's it. No mystery.
When someone types "plumber near me" or "best bakery in [your town]," Google decides which businesses to show based on a few key things: how relevant your website is to the search, how close you are to the person searching, and how trustworthy your online presence looks.
If your website doesn't tell Google where you are, what you do, and why you're the right choice, you won't show up. It doesn't matter how good your reviews are or how long you've been in business — if Google can't connect the dots, you're invisible.
Local SEO connects those dots. It makes sure your website, your Google Business Profile, and your online presence all work together to put you in front of the right people at the right time.
What This Looks Like in Practice
Every website I build comes with local SEO as standard — not as an expensive add-on you get pitched three months after launch:
Location-optimised pages, Google Business Profile optimisation, service area targeting, technical SEO, and review strategy guidance — all built in from day one.
Location-optimised pages — your town, your borough, your service area all woven naturally into your site content so Google understands exactly where you operate.
Google Business Profile optimisation — making sure your GBP is fully set up, accurate, and aligned with your website so you've got the best shot at appearing in the map pack.
Service + location page strategy — if you're a plumber in Manchester who also covers Salford, Stockport, and Trafford, each area gets targeted so you're not just ranking for one postcode.
Technical SEO basics covered — proper page titles, meta descriptions, header structure, schema markup, mobile speed. The stuff that matters but nobody wants to think about.
Review strategy guidance — because Google reviews are one of the biggest ranking factors for local businesses, and most business owners don't ask for them consistently enough.
Why This Beats Paying an Agency Monthly
Local SEO agencies charge anywhere from £300 to £1,000+ per month. For a small business or sole trader, that's a painful overhead — especially when the monthly "report" is a PDF full of graphs you don't understand and rankings you can't verify.
Some of them do good work. But for most small businesses, what you actually need is a website that's built properly from the start with local search in mind — not a website built badly and then an ongoing retainer to try and fix it.
That's exactly what I provide. Your site is built with local SEO woven into every page, every heading, every image tag. It's not an afterthought — it's the foundation.
You don't need a monthly SEO retainer. You need a website that was built right in the first place.
Two plans — Lite and Pro — paid monthly. No upfront build costs. No long-term contracts. I build the site, you approve it, and your subscription starts only once you're happy. Cancel anytime with 30 days' notice. T&Cs apply.
See what a properly built website looks like
Ready to Start Showing Up Locally?
Your competitors aren't better than you. They're just easier to find. A website built with local SEO at its core changes that — putting your business in front of the people in your area who are actively searching for what you offer.
No jargon. No monthly reports you won't read. Just a website that does the hard work.
